In summary, you'll:

• Develop and implement performance marketing strategies across paid search, social media advertising, display, affiliate marketing, and other digital channels.
• Manage and optimize campaigns on platforms such as in- and out-platforms to meet business objectives.
• Monitor and analyze campaign performance data to identify trends, insights, and opportunities for optimization.
• Conduct A/B testing and conversion rate optimization to improve campaign effectiveness and increase ROI.
• Collaborate with creative teams to develop ad creatives and messaging that resonate with target audiences.
• Manage budgets, bid strategies, and forecasts to ensure efficient allocation of marketing spend.
• Track and report on key performance indicators (KPIs), such as cost per acquisition (CPA), return on ad spend (ROAS), click-through rates (CTR), and conversion rates.

The experience we're looking for:

• A positive attitude and willingness to learn.
• Strong problem-solving and analytical skills.