We are Reckitt

Sales

Our Sales teams help to deliver Reckitt's purpose by building shared success with our customers, making access to the highest quality hygiene, wellness, and nourishment possible in-stores and online. Within Sales, we're focused on achieving outperformance across all of our channels, operating in highly competitive categories. This focus results in a dynamic, fast paced environment where cross functional teams are encouraged to collaborate to achieve success. We have around 10,000 sales people across the world, within market roles and ranging in areas like Field Sales, Key Accounts, Trade Marketing and Category Development.

About the role

The Associate Shopper Marketing Manager is a member of the Reckitt Shopper Marketing Team and will work across Reckitt's VMS (Vitamin/Mineral/Supplement) and Wellness portfolio of brands. The position will require direct interaction with Marketing, Trade Marketing, Senior Managers and Executives and other strategic external partners to develop strong business alignment, programming and relationships as related to the Shopper Marketing function which includes coupons. You will work with all Reckitt internal functions to ensure Shopper Marketing programming meets stakeholders’ needs and delivers upon brand, category and sales objectives. You also will own the shopper marketing relationship with key sales teams/ retailers as it relates to planning, strategy, activation and evaluation.

Your responsibilities

In summary, you'll:

• Own development and execution of consumer promotion and shopper plans to deliver business goals/achieve KPIs across the shopper journey.
• Develop insight-driven shopper strategy, activation and communication by utilizing shopper insights to create messaging that resonates with a retailer’s shopper and drive conversion at point-of-purchase.
• Lead shopper marketing efforts in commercial planning process to ensure timely delivery of strategies/plans and ensure linkage to annual planning process.
• Lead management of agencies and vendors that includes briefing the shopper marketing agency, evaluating strategy and creative, communication across key stakeholders. Manages a shopper marketing budget, with responsibility for both working and non-working dollars.
• Demonstrate the ability to optimize future programs to deliver the best return. Test & learn mentality to evaluate shopper tactics/program activation elements.

This role is not currently sponsoring visas or considering international movement at this time.

The experience we're looking for

• Bachelor's degree required
• 3-5 years of sales/marketing experience within CPG industry with at least 3 years in brand/customer/trade/shopper marketing
• Prior experience working directly with retailers preferred
• Prior agency management experience
• Prior analytics/insights experience with ability to synthesize and make strategic recommendations
• Prior project management experience – executing a project from start to finish
• Strong analytical and strategic thinker
• A balance of strong leadership skills and the ability to work independently
• Comfortable working in a matrix type of reporting structure (not purely functional area)
• Strongly results oriented with demonstrable track record of success
• Self-motivated, highly flexible and takes the initiative to do what’s needed
• Financial acumen related to managing a budget, ROI analysis and budget optimization

#LI-Hybrid

The skills for success

What we offer

With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognize, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.

US salary ranges

US pay transparency

Equality

We recognize that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; color, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.