What is the opportunity?​

In this role, you are responsible for advance sales and service coaching capability of sales leaders/force to drive revenue through improved sale and service effectiveness and client experience. You will embed and sustain strategic initiatives (national and regional) by leading and prioritizing deployment of a team of expert sales coaches and resources. You are accountable to lead and coach to the effective application of the CB Sales and Service Experience, sales and market management, sales and service practices, change management, coaching, and skill building. You will also support the development and execution of robust sales activity plans. ​

What will you do?

• Embed and sustain initiatives in the context of the CB Sales and Service Experience

• Build coaching capability in the delivery of a sales experience where we are listening to our clients, focused on learning their needs, and proactive in solving their needs with maximum advice and solutions at first point of contact

• Champion digital enablement by becoming an advocate of the RBC mobile application and wallet. Stay at the forefront of all new features. Advance coaching capability on how to educate clients on ease of use, increase adoption, and ensure activation (i.e. Digital Navigator.)

• Champion and advance capability in planning and executing partnering activities that delivers coordinated client contact strategies, optimal client experience, and business outcomes (i.e. RBC Group Advantage, Commercial Financial Services, Career Sales Force, Advice Centre, Private Banking)

• Advance regional business performance and sales/service effectiveness through Regional Sales Coaches, oversight in deployment of specialized resources (GAM, RFPC, Direct Investing, National Office credit card specialists, etc.), and collaboration amongst Regional Community of Advisors (i.e. SE, MBPS, HR, Capacity Management, Operations)

• Lead a team of subject matter experts and advance effectiveness in market management, sales management, and coaching practices

• Leads a team of Regional Sales Coaches (Integrated Markets and CFS) with mandate of advance sales effectiveness and business performance

• Enable Market and Sales Leaders in optimizing capacity through prioritized regional and in market capability building focus and support

• Advocate for sales leaders/forces with National Office partners including escalating gaps/requirements focused on Simpler, Faster, Better ways of doing business

• Conduct trailer calls with sales leaders to determine effectiveness of diagnostic, coaching, and capability building support provided

• Leverage reward and recognition (RBC Performance) and champion sales campaigns and programs to celebrate achievements, focus activities, and generate/sustain results

What do you need to succeed?

Must-have

• Proven sales leadership and coaching experience

• Strong business acumen and execution skills with the ability to translate strategies and business plans into action and outcomes

• Exceptional prioritization and time management skills with ability to optimize productivity through synergistic collaboration

• Proven leadership and business performance management skills

• High degree of interpersonal effectiveness, professionalism, and entrepreneurism

• Aptitude for working under tight deadlines, high volumes and quick decision making

• Prior experience in leading a diverse team with bottom line accountability

• Solid verbal and written communication skills

• Outstanding RBC Capabilities:

• Level 3 - Change Management, Execution Excellence, Collaboration, People Development, Client impact, Strategic Orientation, Business and Financial Insight

• High Performing RBC Capabilities

Nice-to-have

• Sales Management experience in two or more line of business (i.e. retail, commercial, Advice Center, private banking, insurance, etc)

• Post-secondary diploma/degree or equivalent, ideally in Commerce, Business Administration or related experience

What’s in it for you?

We thrive on the challenge to be our best, progressive thinking to keep growing, and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.

• Comprehensive Total Rewards Program including bonuses and flexible benefits, competitive compensation, commissions, and stock where applicable

• Leaders who support your development through coaching and managing opportunities

• Ability to make a difference and lasting impact

• Work in a dynamic, collaborative, progressive, and high-performing team

• Flexible work/life balance options

• Opportunities to do challenging work

• Opportunities to take on progressively greater accountabilities

• Opportunities to building close relationships with clients

• Access to a variety of job opportunities across business and geographies

Job Skills

Agile Methodology, Business Data Analysis, Customer Service, Decision Making, Design Thinking, Digital Transformation, High Impact Communication, Long Term Planning, Performance Management (PM), Time Management

Additional Job Details

1 PLACE VILLE MARIE:MONTRÉALMontréalCanada37.5Full timePERSONAL & COMMERCIAL BANKINGRegularSalaried2025-09-152025-09-18

Note: Applications will be accepted until 11:59 PM on the day prior to the application deadline date above

Inclusion and Equal Opportunity Employment

At RBC, we believe an inclusive workplace that has diverse perspectives is core to our continued growth as one of the largest and most successful banks in the world. Maintaining a workplace where our employees feel supported to perform at their best, effectively collaborate, drive innovation, and grow professionally helps to bring our Purpose to life and create value for our clients and communities. RBC strives to deliver this through policies and programs intended to foster a workplace based on respect, belonging and opportunity for all.