Senior Copywriter
IQVIA
Copywriter, Medical & Scientific Communications
OVERVIEW
Simpson Healthcare, an established scientific agency, has been a dedicated partner to clients in the life sciences industry for over 20 years. We're currently seeking an experienced Copywriter who will be responsible for the conception, design, and execution of innovative visual materials for integrated, cross channel initiatives in healthcare advertising including: large web initiatives, online advertising, and digital marketing. Individuals should possess strong conceptual and design skills and assist the Creative Director in improving the conceptual, technical and creative performance of staff within their group.
Responsibilities
- Collaborate with creative team members to determine concept, brand and copy directions
- Ensure copy tone and style are consistent with brand and style guidelines
- Interact with project teams to understand business objectives and audience demographics
- Translate concepts into effective messages, ensuring messages can be supported by the science and data
- Collaborate with art partners to simplify complex information in visual ways
- Contribute to brainstorming and creative brief development
- Work on multiple projects simultaneously and juggle writing demands
- Possess strong communication skills with a positive attitude
- Can evaluate the work of Copywriters and Associates to ensure that the components of relevance are leveraged appropriately
- Ability to leverage the components of relevance in every program that you work on
- Check alignment of relevance constantly and report misalignment to your EVP
- Understand the goals of every program that you work on and communicate those goals to the team consistently
- Understand the needs, motivations, and aspirations relevant to your audiences
Qualifications
- Bachelor's degree required. An advanced degree (PhD, PharmD) preferred.
- Minimum of 5-8 years experience in a creative healthcare agency
- Brand launch experience preferred
- Solid understanding of marketing and advertising principles
- Strong experience on large cross-channel and/or direct marketing initiatives across mediums
- Experience with online and offline media preferred
- Candidate must be open to travel as needed
- Flexibility, proactive working style, and accountability
- Can-do attitude coupled with a collaborative spirit
- Professional maturity and accountability
- An “always learning” mentality
To be eligible for this position, you must reside in the same country where the job is located.
IQVIA is a leading global provider of clinical research services, commercial insights and healthcare intelligence to the life sciences and healthcare industries. We create intelligent connections to accelerate the development and commercialization of innovative medical treatments to help improve patient outcomes and population health worldwide. Learn more at https://jobs.iqvia.com
IQVIA is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other status protected by applicable law. https://jobs.iqvia.com/eoe
The potential base pay range for this role, when annualized, is $87,900.00 - $220,000.00. The actual base pay offered may vary based on a number of factors including job-related qualifications such as knowledge, skills, education, and experience; location; and/or schedule (full or part-time). Dependent on the position offered, incentive plans, bonuses, and/or other forms of compensation may be offered, in addition to a range of health and welfare and/or other benefits.